10. Logos Should Be Subtle

The minimalist approach to logos has given way to a vibrant resurgence of logomania. Brands such as Louis Vuitton and Balenciaga are leading the trend, showcasing bold, oversized logos on bags, apparel, and accessories. These statement pieces are embraced by fashion lovers as symbols of confidence and brand affinity, rather than something to downplay. Wearing visible logos is now seen as a celebration of style and identity. To learn more about how logomania is shaping the current fashion landscape, read Business of Fashion’s analysis on the return of logos.