What to buy now? It’s a question that is most succinctly answered right here on a daily/monthly/hourly basis, thanks to the extensive shopping knowledge of team Who What Wear. However, from now on, at the beginning of each week, we shall bring you a particularly concise, super-chic and covetable edit of the best items to buy now. These standout pieces are chosen from the new-in sections of our favourite brands and e-commerce sites and feature the kinds of items that you’ll miss if you blink. We are your all-seeing eyes, ensuring the best of the best can stand a chance of getting into your wardrobe.
Like we imagine so many modern girls do, we believe you shop high and low, high street to high fashion, extravagant to basic, outré to simple… Some weeks you’ll be spontaneous and give yourself a pat on the back with a hot-ticket item that makes your heart skip a beat and your wallet feel lighter. Oftentimes you’ll be looking for the ways you can easily and quickly update and refresh the pillars of your closets, from work to party and back again. Whatever you’re in the market to buy now, we promise we’ll have it covered.
If you want to know what to buy now, scroll through the gallery below. This week, it’s all about getting into the festive spirit and concentrating on your new party wardrobe (hint—that means sequins).
This post was originally published at an earlier date and has since been updated.
These simple bags keep selling out every time they drop on Net-a-Porter.com.This is the ultimate out-of-office shirt.The perfect bank holiday heatwave dress.Anything by Boyy always sells out in a flash.Olivia Palermo has been wearing a Reiss blazer this month.This playful bag is from Coach’s just-dropped NASA collection.This blue floral dress is bound to be a Zara hit.The wrap front makes this swimsuit flattering.The perfect simple summer dress.These Delila bags are selling like hotcakes, so move fast.We are obsessed with everything in this Rixo print.Mango’s earring department is a real treasure trove.These are super cute.This Chloé backpack always sells out in a flash.This is the first collection by Dominic Jones and is designed to represent Mars.This would look chic with just a plain white T-shirt and espadrilles.This is the perfect holiday buy.The only problem will be choosing which slogan to go for. Another day, another amazing Zara kimono.This Topshop blouse is seriously chic.One of the cutest basket bags we’ve seen so far this summer.These are the perfect spring shoes for when it’s not quite sandal weather.Thanks, The Outnet, for another amazing bargain.Our dream wedding guest outfit.This tee is from Ganni’s exclusive collection with Net-a-Porter.We want every item in Magda Butrym’s new drop on Style.com.The classic Lisa Marie Fernandez suit in pink—what’s not to love?The perfect pre-payday pick-me-up.The colour alone makes these a must-have.These are super flattering and feel like you’re wearing pj’s.This is the second season for this influencer-adored collaboration, and we have a feeling these will fly out of stores…Rosie Huntington-Whiteley’s swim range has just launched at M&S—our suitcases couldn’t be happier.If you thought Vetements’s dresses were popular, wait until you discover this brand’s cult following.For the girl who likes her basics to be ultra-luxe.Designer flats on a high-street budget—what’s not to like?The ultimate beach-to-bar-to-festival-to-brunch dress.This collaboration is bound to be on fashion collectors’ radars.Hands-down this is the most flattering and versatile skirt around.Introducing the new Instagrammable sleeves of the season.This trophy piece is due any day, and it will sell out instantaneously.Do we really have to persuade you on this one?Some retro sneakers never get old.This has just sold out, but you can sign up to the waiting list for when it returns.The Olsen twins have created a cult pair of sunglasses here.Snap up the matching Gregy Briefs (£80) from this hot new swim label.This limited-edition knit features a 1980s Coach advert on the front.Okay, so it’s not real leather—but can you tell?You’re looking at the next Zara Instagram success story.Because the back of a top is just (if not more) important.Nothing screams “book a holiday to Ibiza” quite like them.Mango are giving Zara some competition in the tweed jacket stakes.These are due to arrive any minute—we are patiently waiting.They’re the hoops every influencer has or wants to have.These are no ordinary sneakers.Pretty certain you will be popular when wearing this.We definitely just found the bag you’ll wear every day for the foreseeable future.It’s the one accessory that truly updates everything you own.This season’s prettiest florals are made cool with black ribbon straps.Can you keep this affordable shoe brand a secret, please?Sun’s out, legs out.This beauty of a bikini is sold in two parts, so be sure to get the matching Bikini Briefs (£17) into your basket.Still can’t get over how expensive this looks.From the coolest brand of the moment comes the coolest skater-girl jeans.The original black Mango corset sold out fast—expect the same for this new-in creation.The most universally flattering dress you’ll find for £30.Taking it back to the 1980s, with a little less shoulder padding.These “invisible” sandals are a leg-lengthening dream.A major talking point for any given outfit.We’re falling hard and fast for Bally’s retro-cool accessories.Another gingham skirt to add to our collection…Allow us to introduce your most perfect summer dress.Meet the beach-to-city tote we’ve been praying for.The dream indulgence for spring.The wait is over—this dress is back in stock.For extra mileage, wear this bathing suit with jeans on the weekend.A little bit Dolly Parton, and we like it.It’s like carrying your holiday memories around with you.So by now you know the Chloé It bag, but did you realise matching earrings existed?Spring jackets don’t get cooler than this.Of course Mango, Zara et al. are all maxing out on gingham right now.We were checking out COS’s 10-year anniversary collection but got sidetracked but this stunner of a onesie.The affordable designer favourite has returned in fresh colourways.Yes, the matching tropical briefs (£38) are essential.Swap out your black handbag for this denim number.You could lie and say this is a rare 1970s treat you found in a thrift store.The chicest thing you’ll find for your feet on the high street.The cutest thing we’ve seen in 2017 thus far.We have two editors in the office already set to get this for a summer wedding.No joke, we know girls using these cosmetics pouches as sweet mini handbags.Forget jewellery, this is our number one accessory for the season ahead.Mark our words, this Mango creation will be all over Instagram come summertime.Bohemian sandals that work with every outfit.Another ruffled winner from trusty Marks.Just when you thought you weren’t a sneaker kind of girl…Damn you, Zara, for making us buy more every week.Possibly the coolest twist on a trench we’ve seen.It’s too cute. We can’t handle it.Even better than silver? Icy blue.The one-shoulder is this year’s off-the-shoulder.If you thought you liked your 501s…These in-built corset tops are flying out of Mango and Zara.Pearls? Tick. Ribbon? Tick. There’s a lot to love about this statement piece.You could literally style this 365 days of the year, which works out at £2.70 per wear. Cost effective, we think.Like choosing to move around town in pyjamas, only chicer.These were the surprise hit of summer 2016, and now they’re back with crystals instead of studs. Sound the alarm.A heartfelt thank you to the clever person who designed this wear-to-every-occasion-and-feel-super-slim jumpsuit.This Style.com exclusive capsule collection of reinvented classic Sonia Rykiel knits is all kinds of perfect.All the Chloé bag oomph, without the mega price tag.Like a walking work of art.This is straight out of an old-school Hollywood scene.Trend-driven? Tick. Flattering? Tick. Inexpensive? Tick.The affordable designer handbag brand that our editor is currently obsessed with.At first, we were just going to buy the culottes, but it’s insane to get them without the matching tunic (which can also be worn as a short dress).Don’t mind if we do.The twisted gingham shirt is high up on our spring shopping list.The most spring-ready thing a girl could own.The best earrings on the high street, hands down.All. Summer. Long.Even if you aren’t a denim jacket girl, you can appreciate this.Please don’t wear these beauties in the rain.You can get 365 days of wear out of this.Finally, an inexpensive trench that genuinely keeps you dry.Do you even need persuading into this one?From work to Glastonbury to the beach, this wonder jumper does it all.These tick off two major trends: embellished toes and kitten heels.For alternative brides and partygoers alike.We actually cannot believe these are from the high street.You’re looking at a bona fide It bag of 2017.Don’t delay: These keep selling out.Hello, best dressed wedding guest.So fun they’ll prompt you to book in a few parties…A complete and utter steal.Like the whole of summer sewn into a pair of excellent trousers.Sometimes you just have to snap up the perfect slip dress.The checked blazer trend has taken over the globe.Did you get the mad bag memo?Olivia Culpo (and lots of girls we know) just snaffled this one.These will win out at every formal event to come.When we’re not obsessing over Topshop’s silver boots, we’re thinking about this.It’s the black hem that makes these feel unique.Hot-new-label alert.What are you waiting for? Seriously. Get moving.A winter-to-spring winner right here.They’re back, and this time they’re grey. Chic.Every fashion girl under the sun is obsessed with Attico. Because it’s payday, and we heart Prada.Dark-wash denim and hem detailing? Now these are a real steal.If you’re a Balenciaga fan, you’ll appreciate why we put these in.Here’s our high-street go-to when we don’t want the same thing as everyone else.Work. Beach. Wedding. Party. Winter. Summer. This skirt does it all. Is this the most awesome Miu Miu bag ever created?A slightly looser fit can be tempting when it comes to the vinyl trouser trend.So. Much. Bang. For. Your. Buck.This looks way beyond its tempting price tag.You have been warned: This keeps selling out.The one thing everyone is buying at Who What Wear HQ: A checked blazer.Everyone else has this in black, so why not stand out from the crowd?Self-Portrait makes trousers that are just as good as its dresses.Bonus points for being both warm and making a statement.Loafer love alert.
