1. Greater Personalization in Everyday Life

AI is driving a new era of hyper-personalization across industries such as retail, entertainment, and online services. Consumers can expect more accurate product suggestions, tailored content feeds, and precisely targeted advertising based on their preferences and behaviors.
For instance, advanced recommendation systems on platforms like Netflix and Amazon already leverage AI to enhance user experience, and these capabilities will only deepen. As such systems evolve, they will shape not just individual choices but also broader societal consumption patterns. For further insights, see Brookings on AI’s societal transformation.